Backbase delivers a customer experience platform to enterprises that want to deliver a superior customer experience.
Current Customer(s)
Market Share (Est.)
Ranking
The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 13.87%, Trustpilot with 13.28%, Intercom with 13.08% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Zendesk | 182268 | 13.87% | Backbase vs Zendesk |
| Trustpilot | 174567 | 13.28% | Backbase vs Trustpilot |
| Intercom | 171870 | 13.08% | Backbase vs Intercom |
| Adobe Experience Cloud | 116735 | 8.88% | Backbase vs Adobe Experience Cloud |
| Adobe Marketing Cloud | 96699 | 7.36% | Backbase vs Adobe Marketing Cloud |
| Qualtrics | 85256 | 6.49% | Backbase vs Qualtrics |
| Freshworks | 36841 | 2.80% | Backbase vs Freshworks |
| Smartlook | 34391 | 2.62% | Backbase vs Smartlook |
| Qualtrics Research Core | 31156 | 2.37% | Backbase vs Qualtrics Research Core |
| Pendo | 26661 | 2.03% | Backbase vs Pendo |
| Adobe Commerce Cloud | 24925 | 1.90% | Backbase vs Adobe Commerce Cloud |
| Zoho CRM | 24660 | 1.88% | Backbase vs Zoho CRM |
| Podium | 23694 | 1.80% | Backbase vs Podium |
| Yotpo | 23668 | 1.80% | Backbase vs Yotpo |
| Pipedrive | 18933 | 1.44% | Backbase vs Pipedrive |
| Campaign Monitor | 17876 | 1.36% | Backbase vs Campaign Monitor |
| ClickTale | 17390 | 1.32% | Backbase vs ClickTale |
| Smile.io | 16278 | 1.24% | Backbase vs Smile.io |
| OneAll | 13700 | 1.04% | Backbase vs OneAll |
| Salesforce Service Cloud | 12036 | 0.92% | Backbase vs Salesforce Service Cloud |
Popular Comparisons
The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 13.87%, Trustpilot with 13.28%, Intercom with 13.08% market share.
Backbase vs Zendesk
Backbase vs Trustpilot
Backbase vs Intercom
Backbase vs Adobe Experience Cloud
Backbase vs Adobe Marketing Cloud
Backbase vs Qualtrics
Backbase vs Freshworks
Backbase vs Smartlook
Around the world in 2026, over 120 companies have started using Backbase as Customer Experience tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| HCLTech | 10,000+ | Noida | Uttar Pradesh | India | |
| Eurobank | 10,000+ | Athens | Attica | Greece | |
| BDO | 10,000+ | Zaventem | Flanders | Belgium | |
| Accenture | 10,000+ | Dublin | Leinster | Ireland | |
| KeyBank | 10,000+ | Cleveland | Ohio | United States | |
| Navy Federal Credit Union | 10,000+ | Vienna | Virginia | United States | |
| NTT DATA | 10,000+ | Tokyo | Tokyo | Japan | |
| HSBC | 10,000+ | London | England | United Kingdom | |
| Atos | 10,000+ | Bezons | Ile-de-France | France | |
| ITC | 10,000+ | Bengaluru | Karnataka | India |
The top three products and services offering customers that use Backbase for Customer Experience are Online Banking (20), Mobile Banking (20), Asset Management (18).
Customers
The majority of Backbase's customers for the customer-experience category fall in the company size of 10,000+ employees (39 companies), 1,000 - 4,999 employees (26 companies), 500 - 999 employees (12 companies).
Employee Size
The top three geographies of Backbase for customer-experience are the United States with 34(40.48%), United Kingdom with 10(11.90%), India with 10(11.90%) customers respectively.
Customers
Find answers to the most often asked questions by users.
Who are the top Backbase competitors?
Backbase’s Top competitors in the customer-experience category are Zendesk, Trustpilot, Intercom. You can view a full list of Backbase competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Backbase and 40,000 other technologies on the internet. You can also compare Backbase and its feature with top competitors here : Backbase vs Zendesk Backbase vs Trustpilot Backbase vs Intercom.
What is Backbase customer distribution based on company size?
What is Backbase market share in the customer-experience?
What are the top countries that use Backbase?
What are the top industries that use Backbase?
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