image

Backbase

thumbs_up

thumbs_down

Backbase delivers a customer experience platform to enterprises that want to deliver a superior customer experience.

Customer Experience
icon

Market Share of Backbase

Current Customer(s)

118

Market Share (Est.)

0.01%

Ranking

#120

Top Competitors and Alternatives of Backbase

The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 14.71%, Intercom with 13.06%, Trustpilot with 12.58% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Zendesk18618314.71%Backbase vs Zendesk
Intercom16524213.06%Backbase vs Intercom
Trustpilot15919712.58%Backbase vs Trustpilot
Adobe Experience Cloud1154849.13%Backbase vs Adobe Experience Cloud
Qualtrics913097.22%Backbase vs Qualtrics
Adobe Marketing Cloud873676.90%Backbase vs Adobe Marketing Cloud
Freshworks370452.93%Backbase vs Freshworks
Smartlook332542.63%Backbase vs Smartlook
Qualtrics Research Core283582.24%Backbase vs Qualtrics Research Core
Adobe Commerce Cloud255182.02%Backbase vs Adobe Commerce Cloud
Zoho CRM248981.97%Backbase vs Zoho CRM
Yotpo231281.83%Backbase vs Yotpo
Campaign Monitor220331.74%Backbase vs Campaign Monitor
Podium214661.70%Backbase vs Podium
Pendo212221.68%Backbase vs Pendo
Pipedrive187891.48%Backbase vs Pipedrive
Smile.io168611.33%Backbase vs Smile.io
OneAll139691.10%Backbase vs OneAll
Salesforce Service Cloud124160.98%Backbase vs Salesforce Service Cloud
Sitecore109650.87%Backbase vs Sitecore
image

Popular Comparisons

Top Competitors and Alternatives of Backbase

The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 14.71%, Intercom with 13.06%, Trustpilot with 12.58% market share.

Backbase vs Zendesk

arrow_icon

Backbase vs Intercom

arrow_icon

Backbase vs Trustpilot

arrow_icon

Backbase vs Adobe Experience Cloud

arrow_icon

Backbase vs Qualtrics

arrow_icon

Backbase vs Adobe Marketing Cloud

arrow_icon

Backbase vs Freshworks

arrow_icon

Backbase vs Smartlook

arrow_icon

Customers of Backbase

Around the world in 2026, over 117 companies have started using Backbase as Customer Experience tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Endava10,000+LondonEnglandUnited Kingdom
social_iconsocial_iconsocial_iconsocial_icon
Standard Bank Group10,000+JohannesburgGautengSouth Africa
social_iconsocial_iconsocial_iconsocial_icon
TD10,000+TorontoOntarioCanada
social_iconsocial_iconsocial_iconsocial_icon
Fifth Third Bank10,000+CincinnatiOhioUnited States
social_iconsocial_iconsocial_iconsocial_icon
HCLTech10,000+NoidaUttar PradeshIndia
social_iconsocial_iconsocial_iconsocial_icon
AIB10,000+DublinLeinsterIreland
social_iconsocial_iconsocial_iconsocial_icon
Bank Of The Philippine Islands10,000+Makati CityMetro ManilaPhilippines
social_iconsocial_iconsocial_iconsocial_icon
Deutsche Bank10,000+Frankfurt am MainHesseGermany
social_iconsocial_iconsocial_iconsocial_icon
Capgemini10,000+ParisIle-de-FranceFrance
social_iconsocial_iconsocial_iconsocial_icon
NTT DATA10,000+TokyoTokyoJapan
social_iconsocial_iconsocial_iconsocial_icon

Uncover hidden demand and identify accounts ready to buy with 6sense Intent Data.

Get a demoKnow More
Company Logo

Backbase Customers by Products and Services

The top three products and services offering customers that use Backbase for Customer Experience are Insurance (21), Asset Management (20), Online Banking (19).

Customers

Download the 6sense Chrome Extension to get verified contact data of Backbase employees

Install Now
Company Logo

Backbase Customers by Employee Size

The majority of Backbase's customers for the customer-experience category fall in the company size of 10,000+ employees (36 companies), 1,000 - 4,999 employees (26 companies), 100 - 249 employees (15 companies).

Employee Size

Backbase Customers by Geography

The top three geographies of Backbase for customer-experience are the United States with 31(37.80%), India with 10(12.20%), United Kingdom with 10(12.20%) customers respectively.

Customers

Employees of Backbase

image

Also see other Products/Services by Backbase in:

Customer Experience

FAQ

Find answers to the most often asked questions by users.

Who are the top Backbase competitors?

Backbase’s Top competitors in the customer-experience category are Zendesk, Intercom, Trustpilot. You can view a full list of Backbase competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Backbase and 40,000 other technologies on the internet. You can also compare Backbase and its feature with top competitors here : Backbase vs Zendesk Backbase vs Intercom Backbase vs Trustpilot.

faq icon

What is Backbase customer distribution based on company size?

faq icon

What is Backbase market share in the customer-experience?

faq icon

What are the top countries that use Backbase?

faq icon

What are the top industries that use Backbase?

faq icon

Get everything in one place

Close deals faster by understanding your clients well. Know their technology stack, contract renewal date, top decision-makers, hiring trends, and top company news in one place.

Get a demo

Get instant access to B2B contact data across the web

Sign Up Today
6sense Logo
social iconssocial iconssocial iconssocial icons
MarketingAccount IdentificationIntent DataData Enrichment & ManagementPredictive AnalyticsOrchestrations & WorkflowsAudience BuildingAdvertisingConversational EmailPipeline IntelligenceIntegrations
SolutionsBusiness ServicesFinancial ServicesTransportation & LogisticsManufacturingTechnologyCustomersMeet Our CustomersCustomer StoriesCustomer ReviewsRevCityKnowledge Base

Company

AboutLeadership TeamCareersNewsroomCommunity

Browse 6sense Data

TechnographicsComparing TechnologiesCompany SearchPeople Search
TermsPrivacy PolicyPrivacy CenterDo Not Sell or Share My Personal Information

© 2026 6sense