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Analytics

Q: How many companies use Analytics software these days?

Around the world in 2026, over 4,474,576 companies are currently using one or more Analytics software. Out of these, there are 2,941,320 companies using Analytics tools that are originally from the United States.

Q: Which company has the most significant market share in the Analytics software space?

The top few companies that have the most significant market share in the Analytics space are Google Analytics with 90.60% of market share, Tableau Software with 0.99% of market share, Vidyard with 0.87% of market share. Check for other Analytics technologies market share here.

Q: What are the top industries that usually use Analytics softwares?

The top industries that use Analytics software are Marketing (42,631), Digital Marketing (31,136), Seo (27,893).

Gain market share and customer base information about the top Analytics software. Check out our list of Analytics Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

326

Technologies Tracked

8780347

Companies Tracked

Categories related to Analytics

Data Integration

Artificial Intelligence

Data Visualization

Analytics And BI Platform

Backup And Recovery

Top 5 Analytics technologies in 2026

Over 8780347 companies are using Analytics tools. Google Analytics with 90.60% market share (7954600 customers), Tableau Software with 0.99% market share (86893 customers), Vidyard with 0.87% market share (75996 customers).

Technology

Market Share (Est.)

Customers

Google Analytics

90.60%

7954600

Tableau Software

0.99%

86893

Vidyard

0.87%

75996

Agile CRM

0.47%

40990

Mixpanel

0.45%

39746

Others

6.63%

582122

Analytics Customers by Employee Size

The majority of Analytics category falls in the company size of 0 - 9 employees (4895661 companies), 20 - 49 employees (1721688 companies), 10 - 19 employees (619068 companies).

Employee Size

Analytics Customers by Geography

Companies using Analytics technology software are majorly from the United States with 2941320 (47.80%), United Kingdom with 650540 (10.57%), France with 374686 (6.09%) customers respectively.

Customers

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Analytics Customers by Industry

Top industries that use Analytics for Marketing (42631), Digital Marketing (31136), Seo (27893).

Customers

Market Share for Top Analytics Technologies

Analyze the market share of popular Analytics technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Google Analytics	7954600	90.60
2	Tableau Software	86893	0.99
3	Vidyard	75996	0.87
4	Agile CRM	40990	0.47
5	Mixpanel	39746	0.45
6	Amplitude	33562	0.38
7	Segment	33416	0.38
8	Visual Website Optimizer	32924	0.37
9	Smartlook	31586	0.36
10	Leadfeeder	27022	0.31
11	SAP Crystal Server	25251	0.29
12	SAP Business Objects	24757	0.28
13	SEMrush	23685	0.27
14	Looker	18309	0.21
15	Campaign Monitor	18131	0.21
16	Keen IO	15859	0.18
17	Piwik PRO	14997	0.17
18	ClickTale	14412	0.16
19	HeapAnalytics	14381	0.16
20	Oracle Business Intelligence	13700	0.16
21	Qlik	12732	0.15
22	Magento Business Intelligence	12706	0.14
23	Tableau Server	11767	0.13
24	Siteimprove	11310	0.13
25	Lucky Orange	11202	0.13
26	SAP Analytics Cloud	9334	0.11
27	Splunk Cloud	6925	0.08
28	Pentaho	6690	0.08
29	Aviso	6391	0.07
30	Zoho Analytics	6226	0.07
31	MicroStrategy	5903	0.07
32	Livestorm	5741	0.07
33	Chartbeat	5247	0.06
34	AB Tasty	5238	0.06
35	AWS Analytics	5018	0.06
36	Metabase	4379	0.05
37	Peek Pro Tour Operators	4364	0.05
38	Moz	4163	0.05
39	InfluxDB	4010	0.05
40	InfluxDB	4010	0.05
41	Albacross	3915	0.04
42	SAP Predictive Analytics	3715	0.04
43	Amazon QuickSight	3371	0.04
44	Kofax	3306	0.04
45	Azure Synapse Analytics	3283	0.04
46	SE Ranking	3226	0.04
47	SAS Business Intelligence	3048	0.03
48	Oribi	2807	0.03
49	Salesfusion	2281	0.03
50	Oracle Essbase	2217	0.03
51	Synup	2216	0.03
52	KNIME Platform	2098	0.02
53	Webtrends	2026	0.02
54	Crimson Hexagon	2017	0.02
55	Business Intelligence Discoverer	2014	0.02
56	Unbxd	1917	0.02
57	Leady	1878	0.02
58	TIBCO Jaspersoft	1848	0.02
59	Gainsight	1822	0.02
60	Mode	1646	0.02
61	Brightedge	1557	0.02
62	Exponea	1552	0.02
63	Bizible	1523	0.02
64	Compete	1508	0.02
65	IBM Cognos TM1	1453	0.02
66	Kissmetrics	1386	0.02
67	Marketing 360	1324	0.02
68	IBM Cognos Analytics	1240	0.01
69	SAS Advanced Analytics	1239	0.01
70	Sisense	1198	0.01
71	Information Builders	1157	0.01
72	Upserve	1089	0.01
73	Alation	1032	0.01
74	OSIsoft PI	1014	0.01
75	GetSocial	985	0.01
76	Statista	902	0.01
77	Salesforce Einstein Analytics	762	0.01
78	LSEG Data & Analytics	762	0.01
79	ThoughtSpot	685	0.01
80	Mediahawk	683	0.01
81	Modular Finance	665	0.01
82	Statistica	651	0.01
83	Jet Reports	650	0.01
84	GuestCentric	606	0.01
85	Elliptic	598	0.01
86	Jasper.ai	583	0.01
87	Attribution	561	0.01
88	PathFactory	541	0.01
89	Webtrekk	496	0.01
90	Yellowfin	479	0.01
91	TARGIT	478	0.01
92	Klipfolio	453	0.01
93	Stytch	451	0.01
94	Calero InSight Analytics	449	0.01
95	Botify	425	0.00
96	NetBase	415	0.00
97	LeadLander	413	0.00
98	Rebrandly	406	0.00
99	Brand24	387	0.00
100	Chainalysis	380	0.00
101	Funnel	301	0.00
102	Ataccama	301	0.00
103	Localytics	284	0.00
104	Pyramid	255	0.00
105	LogiAnalytics	250	0.00
106	Innovaccer DataShop	242	0.00
107	Oracle Fusion Data Intelligence	233	0.00
108	Tealium IQ	232	0.00
109	Clarabridge	231	0.00
110	AppAnnie	225	0.00
111	Databricks Data Intelligence Platform	224	0.00
112	Simply Measured	210	0.00
113	Phocas Software	208	0.00
114	Chartio	203	0.00
115	OWOX BI Attribution	196	0.00
116	Incorta	195	0.00
117	VisitorTrack	190	0.00
118	Elastic Observability	187	0.00
119	Pyramid Analytics BI Office	181	0.00
120	Datameer	179	0.00
121	Clear Analytics	175	0.00
122	Logi Info	169	0.00
123	HasOffers by TUNE	164	0.00
124	Arimo	161	0.00
125	Anodot	160	0.00
126	InsightSquared	159	0.00
127	BrightGauge	153	0.00
128	Tally Server	150	0.00
129	TapClicks	149	0.00
130	Beckon	136	0.00
131	Q Research Software	136	0.00
132	Kinetica	135	0.00
133	RJMetrics	134	0.00
134	Watershed	133	0.00
135	NUVI	132	0.00
136	AgencyAnalytics	127	0.00
137	rakam	124	0.00
138	Indicative	123	0.00
139	Insurity	123	0.00
140	Geckoboard	119	0.00
141	Dimensional Insight	116	0.00
142	Datanyze	112	0.00
143	Apache Lens	110	0.00
144	Cyfe	109	0.00
145	SigView	109	0.00
146	Data Axle	107	0.00
147	Hadapt	106	0.00
148	sales-i	99	0.00
149	SEO PowerSuite	96	0.00
150	Accubate	94	0.00
151	Acquisio	88	0.00
152	AlchemyAPI	88	0.00
153	ContentKing	83	0.00
154	Activated Insights	82	0.00
155	quintly	81	0.00
156	siteAnalyser	79	0.00
157	WildFire	78	0.00
158	Hootsuite Insights	78	0.00
159	Singletrack	78	0.00
160	ComboCurve	77	0.00
161	Panorama Necto	76	0.00
162	Featurespace	75	0.00
163	Advizor	73	0.00
164	Exago	68	0.00
165	Holistics Data Software	67	0.00
166	Helical Insight	64	0.00
167	Vyopta	62	0.00
168	Solver	61	0.00
169	Spotlight Reporting	60	0.00
170	Reportserver	59	0.00
171	Mi9 Retail	55	0.00
172	Dataddo	53	0.00
173	Molecula	53	0.00
174	Oracle Real-Time Decisions	51	0.00
175	BIME by Zendesk	48	0.00
176	InviteManager	48	0.00
177	Marpipe	48	0.00
178	Netscout nGeniusONE	48	0.00
179	Knowage	48	0.00
180	Prisync	47	0.00
181	Octoboard	46	0.00
182	PopSQL	46	0.00
183	Vivantio ITSM	45	0.00
184	Browsi	44	0.00
185	Stratum	43	0.00
186	InfoZoom	43	0.00
187	Putler	43	0.00
188	Civis	43	0.00
189	NICE Nexidia	42	0.00
190	Receptive	40	0.00
191	IBM Envizi ESG Reporting	39	0.00
192	adCore	38	0.00
193	deltaDNA	37	0.00
194	Bottlenose	37	0.00
195	Revenera Usage Intelligence	37	0.00
196	Ruler Analytics	36	0.00
197	Connexica	36	0.00
198	Comply365	36	0.00
199	Rattle Software	36	0.00
200	MACH Energy	35	0.00
201	Red Flag Alert	35	0.00
202	Kindsight Ascend	35	0.00
203	Locowise	34	0.00
204	Swiftype Site Search	34	0.00
205	AT Internet Web Analytics	33	0.00
206	SimilarWeb PRO	32	0.00
207	Kognitio	32	0.00
208	Logicbox	31	0.00
209	NextAtlas	30	0.00
210	Control	28	0.00
211	Colibri SEO	27	0.00
212	Formisimo	27	0.00
213	Guidewire Live	27	0.00
214	Nimbata	27	0.00
215	Intellicus	26	0.00
216	Improvado	26	0.00
217	ORBIT Analytics	26	0.00
218	LimeLight CRM	26	0.00
219	Yseop	26	0.00
220	Metric Insights	25	0.00
221	icCube	25	0.00
222	Dental Intelligence	25	0.00
223	Dental Intelligence	25	0.00
224	Yurbi	24	0.00
225	ClearStory Data	24	0.00
226	Teamgate CRM	23	0.00
227	Stonefield Query	23	0.00
228	SAS Real-Time Decision Manager	23	0.00
229	Analytic Solver	23	0.00
230	Site Search 360	22	0.00
231	Platfora	22	0.00
232	UpstreamCommerce	21	0.00
233	Experian Decision Analytics	21	0.00
234	Visier People	21	0.00
235	SimpleFeed	20	0.00
236	BIME	20	0.00
237	Arcadia Data	20	0.00
238	Ipsos MMA	20	0.00
239	Statgraphics Centurion	20	0.00
240	Lumio	19	0.00
241	Authoritas	18	0.00
242	EmbeddedAnalytics	17	0.00
243	Predixion	17	0.00
244	Linkody	17	0.00
245	SpiraPlan	17	0.00
246	Prognoz	17	0.00
247	InetSoft Style	17	0.00
248	Artus	17	0.00
249	Embrace.io	16	0.00
250	Observo.ai	16	0.00
251	VueData	15	0.00
252	whatusersdo.com	15	0.00
253	Surveyi2i	15	0.00
254	JReport	15	0.00
255	evolve24 Evolution Platform	15	0.00
256	Datavail	15	0.00
257	Knowi	14	0.00
258	Clearify	14	0.00
259	Funnel Science	13	0.00
260	Pi Business Intelligence Dashboard	13	0.00
261	FirstRain	13	0.00
262	daisee	13	0.00
263	Cyabra	13	0.00
264	Colasoft Capsa	13	0.00
265	Semantria	12	0.00
266	ipapi	12	0.00
267	arcplan Enterprise	12	0.00
268	Cognos Planning Contributor	12	0.00
269	Wave: Salesforce Analytics Cloud	11	0.00
270	logit.io	11	0.00
271	AnswerRocket	10	0.00
272	Stratifyd	10	0.00
273	Neural Designer	10	0.00
274	Google Cloud Analytics Hub	10	0.00
275	Qrvey	10	0.00
276	Datapine - Business Intelligence and Data Visualization	9	0.00
277	S3STAT	9	0.00
278	Antivia DecisionPoint	9	0.00
279	Zebra Prescriptive Analytics	9	0.00
280	Seekwell	9	0.00
281	Datazar	8	0.00
282	Greta	8	0.00
283	Adatao Data Intelligence Platform	8	0.00
284	Chemical Market Analytics	8	0.00
285	Norna Analytics	8	0.00
286	Anchor Metrics	7	0.00
287	SEOmator	7	0.00
288	TimeXtender Discovery Hub	7	0.00
289	Visual KPI	6	0.00
290	Knowledge Vault	6	0.00
291	Belladati	6	0.00
292	HPE Consumption Analytics	6	0.00
293	Hypersonix	6	0.00
294	DemandJump	5	0.00
295	Web Maven	5	0.00
296	PriceGrid	5	0.00
297	BizViz Platform	5	0.00
298	Statbot (Analytics for Intercom)	5	0.00
299	Deskmetrics	5	0.00
300	INFRAGISTICS ReportPlus	5	0.00
301	BizMetrics	5	0.00
302	HookFeed	4	0.00
303	Cxense Insight	4	0.00
304	LiveHive	4	0.00
305	Kirix Strata	4	0.00
306	Datatonics	4	0.00
307	auanlytics	4	0.00
308	Quantspark	4	0.00
309	ThoughtBuzz	3	0.00
310	Clixtell	3	0.00
311	IQLECT	3	0.00
312	Opex Analytics	3	0.00
313	SiQueries Cloud BI	3	0.00
314	EzzyKPI	3	0.00
315	Esports Charts	3	0.00
316	Vizzboard	2	0.00
317	PUBLITRAC	2	0.00
318	Qubole Data Service	2	0.00
319	Instrumental	2	0.00
320	Rezza	2	0.00
321	Inscriptive	2	0.00
322	Google Cloud Inference API	2	0.00
323	BIOVIA INSIGHT	2	0.00
324	Behavox Quantum	2	0.00
325	Profit Isle	2	0.00
326	FICO Xpress Solver	2	0.00