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Social Media Management

Q: How many companies use Social Media Management software these days?

Around the world in 2026, over 122,908 companies are currently using one or more Social Media Management software. Out of these, there are 92,986 companies using Social Media Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Media Management software space?

The top few companies that have the most significant market share in the Social Media Management space are Marketo with 17.30% of market share, Outbrain with 16.78% of market share, monday.com with 15.04% of market share. Check for other Social Media Management technologies market share here.

Q: What are the top industries that usually use Social Media Management softwares?

The top industries that use Social Media Management software are Marketing (4,909), Social Media (4,674), Digital Marketing (4,595).

Gain market share and customer base information about the top Social Media Management software. Check out our list of Social Media Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

144

Technologies Tracked

175410

Companies Tracked

Categories related to Social Media Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Media Management technologies in 2026

Over 175410 companies are using Social Media Management tools. Marketo with 17.30% market share (30345 customers), Outbrain with 16.78% market share (29439 customers), monday.com with 15.04% market share (26378 customers).

Technology

Market Share (Est.)

Customers

Marketo

17.30%

30345

Outbrain

16.78%

29439

monday.com

15.04%

26378

Hootsuite

12.77%

22405

Sprout Social

9.16%

16071

Others

28.94%

50772

Social Media Management Customers by Employee Size

The majority of Social Media Management category falls in the company size of 0 - 9 employees (47903 companies), 20 - 49 employees (42234 companies), 100 - 249 employees (29540 companies).

Employee Size

Social Media Management Customers by Geography

Companies using Social Media Management technology software are majorly from the United States with 92986 (63.73%), United Kingdom with 14171 (9.71%), Canada with 8485 (5.82%) customers respectively.

Customers

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Social Media Management Customers by Industry

Top industries that use Social Media Management for Marketing (4909), Social Media (4674), Digital Marketing (4595).

Customers

Market Share for Top Social Media Management Technologies

Analyze the market share of popular Social Media Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Marketo	30345	17.30
2	Outbrain	29439	16.78
3	monday.com	26378	15.04
4	Hootsuite	22405	12.77
5	Sprout Social	16071	9.16
6	Tailwind	14923	8.51
7	Shareaholic	9818	5.60
8	Buffer	3837	2.19
9	Meltwater	3606	2.06
10	Zoho Social	2662	1.52
11	Salesforce Community Cloud	2300	1.31
12	TweetDeck	1730	0.99
13	CrowdRiff	1304	0.74
14	GetSocial	976	0.56
15	Paladin	785	0.45
16	Agorapulse	641	0.37
17	Socialbakers	617	0.35
18	Loomly	615	0.35
19	ResPage	558	0.32
20	Sendible	541	0.31
21	ContentStudio	503	0.29
22	Salesforce Social Studio	486	0.28
23	Planoly	477	0.27
24	SOCi	471	0.27
25	Coosto	197	0.11
26	Falcon.io	193	0.11
27	Oktopost	185	0.11
28	Onlim	169	0.10
29	Live by Rockcontent	160	0.09
30	SocialBee	151	0.09
31	Main Street Hub	136	0.08
32	NUVI	132	0.08
33	Planable	129	0.07
34	Acquisio	122	0.07
35	HeyOrca	119	0.07
36	BoomSonar	116	0.07
37	SocialChamp	111	0.06
38	Sked Social	84	0.05
39	Dash Social	81	0.05
40	Crowdfire	80	0.05
41	Publer	77	0.04
42	Kontentino	74	0.04
43	Tweriod	67	0.04
44	eClincher	63	0.04
45	PostPickr	61	0.03
46	MeetEdgar	60	0.03
47	Simplify360	57	0.03
48	Everypost	55	0.03
49	Modern	53	0.03
50	Sociality.io	51	0.03
51	Narrow	47	0.03
52	Jamespot	46	0.03
53	Statusbrew	42	0.02
54	Mediatoolkit	41	0.02
55	Oracle Social Cloud	40	0.02
56	TweetAdder	40	0.02
57	Upflow	39	0.02
58	Pluggio	38	0.02
59	Social High Rise	38	0.02
60	Socialware	37	0.02
61	Tweepi	36	0.02
62	Hopper HQ	26	0.01
63	ManageFlitter	26	0.01
64	SmarterQueue	25	0.01
65	RecurPost	25	0.01
66	Rallio	20	0.01
67	Qwaya	18	0.01
68	Crowdynews	18	0.01
69	Swat.io	18	0.01
70	Socioh	18	0.01
71	Fanbooster	18	0.01
72	MailClark	17	0.01
73	Lightful	17	0.01
74	Clickable	17	0.01
75	myPresences	16	0.01
76	Nexgate	15	0.01
77	Facebook Pages Manager	14	0.01
78	SocialSignIn	13	0.01
79	Postfity	13	0.01
80	Symphony Tools	13	0.01
81	Engage121	12	0.01
82	ShareKit.io	12	0.01
83	Hopper	11	0.01
84	MavSocial	10	0.01
85	GroSocial	10	0.01
86	Meshfire	10	0.01
87	Blog2Social	10	0.01
88	SocialMotus	10	0.01
89	SocialHub	10	0.01
90	SoAmpli	10	0.01
91	oneQube	10	0.01
92	spiral16	9	0.01
93	Stacker	8	0.00
94	nTuitive.social	8	0.00
95	OnlyWire	8	0.00
96	Denim Social	8	0.00
97	SMhack	7	0.00
98	PublBox	7	0.00
99	Ladderr	7	0.00
100	SocialWeaver	7	0.00
101	Retortal	7	0.00
102	Digital Roots	7	0.00
103	Swift Social	7	0.00
104	ATOMIZED	6	0.00
105	CrowdControlHQ	6	0.00
106	Yala	6	0.00
107	Repost	6	0.00
108	DigitaleBox	6	0.00
109	FollowUs.com	6	0.00
110	Smintly	6	0.00
111	SocialReport	6	0.00
112	Sociallymap	5	0.00
113	Commun.it	5	0.00
114	Over-Graph	5	0.00
115	Autogrammer	4	0.00
116	Sentiment	4	0.00
117	Tagplay	4	0.00
118	Growth Champ	4	0.00
119	ReQueue	4	0.00
120	SocialDog	3	0.00
121	Plumlytics	3	0.00
122	Social Elephants	3	0.00
123	Socialwally	3	0.00
124	GAIN	3	0.00
125	Socialomm	3	0.00
126	Jarvis	3	0.00
127	Spokal	3	0.00
128	SocialVolt	3	0.00
129	Sociota	3	0.00
130	Buzzlogix	2	0.00
131	Kuku	2	0.00
132	Socialius	2	0.00
133	crowdVirality	2	0.00
134	Reachpod	2	0.00
135	Rivuu	2	0.00
136	webZunder	2	0.00
137	HubNami	2	0.00
138	Social.iQ	2	0.00
139	Pagelanes	2	0.00
140	SocialPano	2	0.00
141	Soshlr	2	0.00
142	OctopuSocial	2	0.00
143	Oraquo	2	0.00
144	Socialteria	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media Management software market leaders?

Top leaders in the category for Social Media Management software are Marketo, Outbrain, monday.com. Here, you can view a full list of Social Media Management tools in the market.