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Online Marketing

Q: How many companies use Online Marketing software these days?

Around the world in 2024, over 1,020,913 companies are currently using one or more Online Marketing software. Out of these, there are 752,971 companies using Online Marketing tools that are originally from the United States.

Q: Which company has the most significant market share in the Online Marketing software space?

The top few companies that have the most significant market share in the Online Marketing space are MailChimp with 42.20% of market share, HubSpot Marketing Hub with 9.60% of market share, Klaviyo with 7.73% of market share. Check for other Online Marketing technologies market share here.

Q: What are the top industries that usually use Online Marketing softwares?

The top industries that use Online Marketing software are Marketing (20,306), Digital Marketing (14,870), Social Media (13,714).

Gain market share and customer base information about the top Online Marketing software. Check out our list of Online Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

161

Technologies Tracked

1528473

Companies Tracked

Categories related to Online Marketing

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Online Marketing technologies in 2024

Over 1528473 companies are using Online Marketing tools. MailChimp with 42.20% market share (645067 customers), HubSpot Marketing Hub with 9.60% market share (146800 customers), Klaviyo with 7.73% market share (118092 customers).

Technology

Market Share (Est.)

Customers

MailChimp

42.20%

645067

HubSpot Marketing Hub

9.60%

146800

Klaviyo

7.73%

118092

Intercom

5.17%

79065

Adobe Marketing Cloud

4.76%

72819

Others

30.53%

466630

Online Marketing Customers by Employee Size

The majority of Online Marketing category falls in the company size of 0 - 9 employees (652476 companies), 20 - 49 employees (303138 companies), 10 - 19 employees (222269 companies).

Employee Size

Online Marketing Customers by Geography

Companies using Online Marketing technology software are majorly from the United States with 752971 (60.21%), United Kingdom with 135754 (10.85%), Canada with 78341 (6.26%) customers respectively.

Customers

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Online Marketing Customers by Industry

Top industries that use Online Marketing for Marketing (20306), Digital Marketing (14870), Social Media (13714).

Customers

Market Share for Top Online Marketing Technologies

Analyze the market share of popular Online Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	MailChimp	645067	42.20
2	HubSpot Marketing Hub	146800	9.60
3	Klaviyo	118092	7.73
4	Intercom	79065	5.17
5	Adobe Marketing Cloud	72819	4.76
6	ActiveCampaign	53743	3.52
7	AdRoll	46384	3.03
8	MyTime	39696	2.60
9	Pardot	35931	2.35
10	MailerLite	28781	1.88
11	Marketo	28633	1.87
12	Vidyard	26530	1.74
13	ComScore	24588	1.61
14	MailMunch	22523	1.47
15	Drift	15114	0.99
16	Infusionsoft	15018	0.98
17	SharpSpring	14578	0.95
18	WordStream Advisor	12397	0.81
19	Drip	8010	0.52
20	GetResponse	7786	0.51
21	Ceros	6707	0.44
22	Autopilot	5158	0.34
23	iContact Email Marketing	4402	0.29
24	Workfront	4398	0.29
25	Sleeknote	4328	0.28
26	Benchmark Email	4150	0.27
27	Wisepops	4014	0.26
28	Omnisend	3965	0.26
29	Act-On	3914	0.26
30	NiceJob	2440	0.16
31	Instapage	2353	0.15
32	Bizible	2337	0.15
33	Wishpond	2258	0.15
34	Salesfusion	2206	0.14
35	Qzzr	2185	0.14
36	Sailthru	2135	0.14
37	Marketing 360	2078	0.14
38	Moosend	1922	0.13
39	dotmailer	1793	0.12
40	Compete	1593	0.10
41	Exponea	1491	0.10
42	Campaigner	1367	0.09
43	iZooto	1366	0.09
44	Iterable	1017	0.07
45	Bronto Marketing Platform	995	0.07
46	LeadsRx	784	0.05
47	Hatchbuck	763	0.05
48	ActiveDEMAND	707	0.05
49	Appforma	693	0.05
50	LeadLander	633	0.04
51	Upsales CRM	607	0.04
52	Sarbacane	497	0.03
53	ActiveTrail	433	0.03
54	Localytics	423	0.03
55	LeadSquared	407	0.03
56	VisitorTrack	406	0.03
57	Envoke	398	0.03
58	eSputnik	397	0.03
59	Lead Liaison	396	0.03
60	bpm'online marketing	366	0.02
61	ContactPigeon	360	0.02
62	GreenRope	348	0.02
63	Nextiva	337	0.02
64	Affise	330	0.02
65	LeadFox	327	0.02
66	ShippingEasy	290	0.02
67	Percolate	280	0.02
68	Blitz	269	0.02
69	Newscred	252	0.02
70	Mautic	247	0.02
71	Pure360	243	0.02
72	Web.com	243	0.02
73	Bannerflow	241	0.02
74	Dealer.com	240	0.02
75	Hitwise	239	0.02
76	Silverpop	224	0.01
77	OutboundEngine	220	0.01
78	GrooveJar	171	0.01
79	Fresh Relevance	162	0.01
80	Wigzo	160	0.01
81	Delivra	157	0.01
82	BrandMaker	143	0.01
83	Tenfold	142	0.01
84	Xtremepush	137	0.01
85	GoBig, Inc.	130	0.01
86	AgencyAnalytics	120	0.01
87	Wheel of Popups	117	0.01
88	Skyword	100	0.01
89	SALESmanago Marketing Automation	99	0.01
90	ActiveConversion	91	0.01
91	Mintigo	91	0.01
92	eClincher	84	0.01
93	UserEngage	79	0.01
94	Personyze	78	0.01
95	Digioh	77	0.01
96	Optmyzr	75	0.00
97	LeadByte	67	0.00
98	eTrigue	66	0.00
99	Yodle	62	0.00
100	SnapApp	57	0.00
101	Mailigen	55	0.00
102	Reachdesk	52	0.00
103	atEvent	49	0.00
104	Colibri SEO	48	0.00
105	Colabo	48	0.00
106	Net-Results	45	0.00
107	Genoo	45	0.00
108	Carts Guru	44	0.00
109	ConnectAndSell	43	0.00
110	Katabat	38	0.00
111	JangoMail	38	0.00
112	EverString	36	0.00
113	Wired Plus	35	0.00
114	MOBIT	35	0.00
115	SalesSeek	34	0.00
116	Picreel	34	0.00
117	Zaius	33	0.00
118	HitPath	32	0.00
119	SalesNexus	32	0.00
120	Pyze	31	0.00
121	Mailify	26	0.00
122	Contactually	23	0.00
123	Radius	23	0.00
124	Evolvin Agency Software	22	0.00
125	SimplyCast	21	0.00
126	Infer	20	0.00
127	Voucherify	18	0.00
128	Kutenda	18	0.00
129	SimilarWeb PRO	17	0.00
130	Retainly	17	0.00
131	Real Magnet	17	0.00
132	GleanView	16	0.00
133	emfluence	16	0.00
134	Direct Mail Manager	16	0.00
135	OptiMine	16	0.00
136	Lead Guerrilla	15	0.00
137	Qwaya	15	0.00
138	Pixability	12	0.00
139	Experiture	10	0.00
140	idomoo	10	0.00
141	SutiCRM	10	0.00
142	Propago	10	0.00
143	hubsell	9	0.00
144	MoonMail	9	0.00
145	Usermind	9	0.00
146	Kompyte	9	0.00
147	Authoritas	8	0.00
148	Tackle.io	8	0.00
149	OpenBack	7	0.00
150	Captavi Platform	6	0.00
151	Geotoko	6	0.00
152	Gold Lasso	6	0.00
153	Pixelshop	5	0.00
154	LeadRocket	4	0.00
155	EverThere	4	0.00
156	WinningWare QuickLaunch	3	0.00
157	FunnelMaker	3	0.00
158	AD-Pure	3	0.00
159	PushAd	3	0.00
160	BuzzBoard	2	0.00
161	IdealPath	2	0.00