Alexa is a competitor intelligence and website analytics software that provides actionable SEO insights based on a sample of data from the web. Alexa ...Read more
Current Customer(s)
Market Share (Est.)
Ranking
The top three of Alexa’s competitors in the Web Analytics category are Google Analytics with 71.48%, FaceBook Pixel For Shop with 13.00%, Matomo (Formerly Piwik) with 3.62% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Google Analytics | 7824003 | 71.48% | Alexa vs Google Analytics |
| FaceBook Pixel For Shop | 1422393 | 13.00% | Alexa vs FaceBook Pixel For Shop |
| Matomo (Formerly Piwik) | 395926 | 3.62% | Alexa vs Matomo (Formerly Piwik) |
| Hotjar | 328433 | 3.00% | Alexa vs Hotjar |
| Adobe Analytics | 137651 | 1.26% | Alexa vs Adobe Analytics |
| Optimizely | 58460 | 0.53% | Alexa vs Optimizely |
| Ahrefs | 55905 | 0.51% | Alexa vs Ahrefs |
| Mixpanel | 48024 | 0.44% | Alexa vs Mixpanel |
| Agile CRM | 40934 | 0.37% | Alexa vs Agile CRM |
| Crazy Egg | 37859 | 0.35% | Alexa vs Crazy Egg |
| Visual Website Optimizer | 35782 | 0.33% | Alexa vs Visual Website Optimizer |
| Smartlook | 33254 | 0.30% | Alexa vs Smartlook |
| Leadfeeder | 29836 | 0.27% | Alexa vs Leadfeeder |
| Amplitude | 29198 | 0.27% | Alexa vs Amplitude |
| ComScore | 28458 | 0.26% | Alexa vs ComScore |
| Gauges | 28215 | 0.26% | Alexa vs Gauges |
| HeapAnalytics | 27005 | 0.25% | Alexa vs HeapAnalytics |
| Mouseflow | 23291 | 0.21% | Alexa vs Mouseflow |
| SEMrush | 23287 | 0.21% | Alexa vs SEMrush |
| Hootsuite | 23019 | 0.21% | Alexa vs Hootsuite |
Popular Comparisons
The top three of Alexa’s competitors in the Web Analytics category are Google Analytics with 71.48%, FaceBook Pixel For Shop with 13.00%, Matomo (Formerly Piwik) with 3.62% market share.
Alexa vs Google Analytics
Alexa vs FaceBook Pixel For Shop
Alexa vs Matomo (Formerly Piwik)
Alexa vs Hotjar
Alexa vs Adobe Analytics
Alexa vs Optimizely
Alexa vs Ahrefs
Alexa vs Mixpanel
Around the world in 2026, over 5982 companies have started using Alexa as Web Analytics tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Huawei Technologies | 10,000+ | Shenzhen | Guangdong | People's Republic of China | |
| Lancaster University | 10,000+ | Lancaster | England | United Kingdom | |
| GE | 10,000+ | Boston | Massachusetts | United States | |
| Nuance Communications | 10,000+ | Burlington | Massachusetts | United States | |
| Reply | 10,000+ | Turin | Piedmont | Italy | |
| U.S. Bank | 10,000+ | Minneapolis | Minnesota | United States | |
| Olam Group | 10,000+ | Singapore | Central Singapore | Singapore | |
| Cognizant | 10,000+ | Teaneck | New Jersey | United States | |
| Ocado Group | 10,000+ | Hatfield | England | United Kingdom | |
| Persistent Systems | 10,000+ | Pune | Maharashtra | India |
The top three products and services offering customers that use Alexa for Web Analytics are Artificial Intelligence (85), Digital Marketing (83), Software Development (78).
Customers
The majority of Alexa's customers for the web-analytics category fall in the company size of 0 - 9 employees (1997 companies), 20 - 49 employees (1300 companies), 100 - 249 employees (668 companies).
Employee Size
The top three geographies of Alexa for web-analytics are the United States with 2653(58.21%), India with 479(10.51%), United Kingdom with 412(9.04%) customers respectively.
Customers
Find answers to the most often asked questions by users.
Who are the top Alexa competitors?
Alexa’s Top competitors in the web-analytics category are Google Analytics, FaceBook Pixel For Shop, Matomo (Formerly Piwik). You can view a full list of Alexa competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Alexa and 40,000 other technologies on the internet. You can also compare Alexa and its feature with top competitors here : Alexa vs Google Analytics Alexa vs FaceBook Pixel For Shop Alexa vs Matomo (Formerly Piwik).
What is Alexa customer distribution based on company size?
What is Alexa market share in the web-analytics?
What are the top countries that use Alexa?
What are the top industries that use Alexa?
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