Alexa is a competitor intelligence and website analytics software that provides actionable SEO insights based on a sample of data from the web. Alexa ...Read more
Current Customer(s)
Market Share (Est.)
Ranking
The top three of Alexa’s competitors in the Web Analytics category are Google Analytics with 71.63%, FaceBook Pixel For Shop with 12.99%, Matomo (Formerly Piwik) with 3.58% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Google Analytics | 7889111 | 71.63% | Alexa vs Google Analytics |
| FaceBook Pixel For Shop | 1431066 | 12.99% | Alexa vs FaceBook Pixel For Shop |
| Matomo (Formerly Piwik) | 394767 | 3.58% | Alexa vs Matomo (Formerly Piwik) |
| Hotjar | 313799 | 2.85% | Alexa vs Hotjar |
| Adobe Analytics | 138917 | 1.26% | Alexa vs Adobe Analytics |
| Optimizely | 57079 | 0.52% | Alexa vs Optimizely |
| Ahrefs | 55540 | 0.50% | Alexa vs Ahrefs |
| Mixpanel | 53522 | 0.49% | Alexa vs Mixpanel |
| Agile CRM | 40471 | 0.37% | Alexa vs Agile CRM |
| Crazy Egg | 39785 | 0.36% | Alexa vs Crazy Egg |
| Amplitude | 36496 | 0.33% | Alexa vs Amplitude |
| Smartlook | 34391 | 0.31% | Alexa vs Smartlook |
| Visual Website Optimizer | 33580 | 0.30% | Alexa vs Visual Website Optimizer |
| Gauges | 32111 | 0.29% | Alexa vs Gauges |
| Leadfeeder | 30564 | 0.28% | Alexa vs Leadfeeder |
| ComScore | 28752 | 0.26% | Alexa vs ComScore |
| SEMrush | 24339 | 0.22% | Alexa vs SEMrush |
| Mouseflow | 23089 | 0.21% | Alexa vs Mouseflow |
| Hootsuite | 22405 | 0.20% | Alexa vs Hootsuite |
| Fathom Analytics | 22257 | 0.20% | Alexa vs Fathom Analytics |
Popular Comparisons
The top three of Alexa’s competitors in the Web Analytics category are Google Analytics with 71.63%, FaceBook Pixel For Shop with 12.99%, Matomo (Formerly Piwik) with 3.58% market share.
Alexa vs Google Analytics
Alexa vs FaceBook Pixel For Shop
Alexa vs Matomo (Formerly Piwik)
Alexa vs Hotjar
Alexa vs Adobe Analytics
Alexa vs Optimizely
Alexa vs Ahrefs
Alexa vs Mixpanel
Around the world in 2026, over 5708 companies have started using Alexa as Web Analytics tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| HTC | 10,000+ | Taoyuan City | Taiwan | Taiwan | |
| Hasan Kalyoncu University | 10,000+ | Gaziantep | Gaziantep | Turkey | |
| Mastercard | 10,000+ | Purchase | New York | United States | |
| CommScope | 10,000+ | Hickory | North Carolina | United States | |
| Inetum | 10,000+ | Saint-Ouen | Ile-de-France | France | |
| IBM | 10,000+ | Armonk | New York | United States | |
| Infosys Ltd | 10,000+ | Bengaluru | Karnataka | India | |
| Purdue University | 10,000+ | West Lafayette | Indiana | United States | |
| Globant | 10,000+ | Luxembourg | Luxembourg | Luxembourg | |
| University Of Maryland | 10,000+ | College Park | Maryland | United States |
The top three products and services offering customers that use Alexa for Web Analytics are Artificial Intelligence (83), Digital Marketing (79), Cloud Services (76).
Customers
The majority of Alexa's customers for the web-analytics category fall in the company size of 0 - 9 employees (1874 companies), 20 - 49 employees (1210 companies), 100 - 249 employees (628 companies).
Employee Size
The top three geographies of Alexa for web-analytics are the United States with 2568(58.64%), India with 445(10.16%), United Kingdom with 392(8.95%) customers respectively.
Customers
Find answers to the most often asked questions by users.
Who are the top Alexa competitors?
Alexa’s Top competitors in the web-analytics category are Google Analytics, FaceBook Pixel For Shop, Matomo (Formerly Piwik). You can view a full list of Alexa competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Alexa and 40,000 other technologies on the internet. You can also compare Alexa and its feature with top competitors here : Alexa vs Google Analytics Alexa vs FaceBook Pixel For Shop Alexa vs Matomo (Formerly Piwik).
What is Alexa customer distribution based on company size?
What is Alexa market share in the web-analytics?
What are the top countries that use Alexa?
What are the top industries that use Alexa?
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