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Optimizely

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Optimizely is a website optimization platform providing A/B and multivariate testing with tools to track engagement, clicks, conversions, sign ups & m...Read more

Web Analytics
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Market Share of Optimizely

Current Customer(s)

58089

Market Share (Est.)

0.55%

Ranking

#6

Top Competitors and Alternatives of Optimizely

The top three of Optimizely’s competitors in the Web Analytics category are Google Analytics with 71.17%, FaceBook Pixel For Shop with 12.90%, Matomo (Formerly Piwik) with 3.61% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Google Analytics749704971.17%Optimizely vs Google Analytics
FaceBook Pixel For Shop135835612.90%Optimizely vs FaceBook Pixel For Shop
Matomo (Formerly Piwik)3802443.61%Optimizely vs Matomo (Formerly Piwik)
Hotjar3248813.08%Optimizely vs Hotjar
Adobe Analytics1382601.31%Optimizely vs Adobe Analytics
Ahrefs553960.53%Optimizely vs Ahrefs
Mixpanel483860.46%Optimizely vs Mixpanel
Agile CRM416850.40%Optimizely vs Agile CRM
Crazy Egg370400.35%Optimizely vs Crazy Egg
Visual Website Optimizer345240.33%Optimizely vs Visual Website Optimizer
Smartlook320810.30%Optimizely vs Smartlook
Hootsuite304390.29%Optimizely vs Hootsuite
Leadfeeder296780.28%Optimizely vs Leadfeeder
ComScore276630.26%Optimizely vs ComScore
Amplitude270760.26%Optimizely vs Amplitude
HeapAnalytics268950.26%Optimizely vs HeapAnalytics
Gauges260160.25%Optimizely vs Gauges
SEMrush249140.24%Optimizely vs SEMrush
Campaign Monitor230650.22%Optimizely vs Campaign Monitor
Mouseflow228970.22%Optimizely vs Mouseflow
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Popular Comparisons

Top Competitors and Alternatives of Optimizely

The top three of Optimizely’s competitors in the Web Analytics category are Google Analytics with 71.17%, FaceBook Pixel For Shop with 12.90%, Matomo (Formerly Piwik) with 3.61% market share.

Optimizely vs Google Analytics

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Optimizely vs FaceBook Pixel For Shop

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Optimizely vs Matomo (Formerly Piwik)

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Optimizely vs Hotjar

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Optimizely vs Adobe Analytics

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Optimizely vs Ahrefs

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Optimizely vs Mixpanel

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Optimizely vs Agile CRM

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Customers of Optimizely

Around the world in 2025, over 57905 companies have started using Optimizely as Web Analytics tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Acuity Knowledge Partners5,000 - 9,999LondonEnglandUnited Kingdom
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New Era Technology MENA5,000 - 9,999DubaiDubaiUnited Arab Emirates
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Trantor1,000 - 4,999Palo AltoCaliforniaUnited States
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NSUS Group500 - 999North YorkOntarioCanada
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Altudo500 - 999New York CityNew YorkUnited States
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Catalyte250 - 499BaltimoreMarylandUnited States
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LEGEND INTERNATIONAL LLC100 - 249Al FujayrahAl FujayrahUnited Arab Emirates
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Spiralyze100 - 249AtlantaGeorgiaUnited States
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American Greetings10,000+ClevelandOhioUnited States
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Peerlist0 - 9PuneMaharashtraIndia
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Optimizely Customers by Products and Services

The top three products and services offering customers that use Optimizely for Web Analytics are Education (344), Marketing (309), Digital Marketing (290).

Customers

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Optimizely Customers by Employee Size

The majority of Optimizely's customers for the web-analytics category fall in the company size of 0 - 9 employees (29993 companies), 20 - 49 employees (10455 companies), 100 - 249 employees (5278 companies).

Employee Size

Optimizely Customers by Geography

The top three geographies of Optimizely for web-analytics are the United States with 40237(76.97%), United Kingdom with 3829(7.32%), Germany with 1646(3.15%) customers respectively.

Customers

Employees of Optimizely

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Also see other Products/Services by Optimizely in:

Personalization Behavioral Targeting
A/B Testing
Conversion Optimization
Development Tools
Search Marketing

FAQ

Find answers to the most often asked questions by users.

Who are the top Optimizely competitors?

Optimizely’s Top competitors in the web-analytics category are Google Analytics, FaceBook Pixel For Shop, Matomo (Formerly Piwik). You can view a full list of Optimizely competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Optimizely and 40,000 other technologies on the internet. You can also compare Optimizely and its feature with top competitors here : Optimizely vs Google Analytics Optimizely vs FaceBook Pixel For Shop Optimizely vs Matomo (Formerly Piwik).

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What is Optimizely customer distribution based on company size?

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What is Optimizely market share in the web-analytics?

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What are the top countries that use Optimizely?

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What are the top industries that use Optimizely?

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