Question 1

What are the different markets in which
        IRI and
        Mobile Action compete against each other?

Accepted Answer

IRI and
        Mobile Action compete against each other in
        the Market Research, Competitive Intelligence, Mobile App Marketing.

Question 2

How does the market share of
        IRI
        and Mobile Action compare in the
        Market Research market?

Accepted Answer

In the Market Research market,
        IRI has a
        0.18%
        market share in comparison to
        Mobile Action’s
        0.05%.
        Since it has a better market share coverage,
        IRI holds the
        20th
        spot in 6sense's Market Share Ranking Index for
        the Market Research category, while
        Mobile Action holds the
        37th spot.

Question 3

How many customers are acquired by
        IRI and
        Mobile Action in the
        Market Research segment?

Accepted Answer

IRI has
        434 customers and
        Mobile Action has
        126 customers in the
        Market Research
        segment. IRI has
        308 more customers than
        Mobile Action in this category.

Question 4

What are the countries in which
        IRI and
        Mobile Action has more customers?

Accepted Answer

IRI has more customers in United States, United Kingdom and Canada.
Mobile Action has more customers in United States, Turkey and United Kingdom.

IRI Vs Mobile Action : In-Depth Comparison

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Comparing the customer bases of IRI and Mobile Action

Comparing the market share of IRI and Mobile Action

Compare IRI vs Mobile Action customers by geography

Customer Movements for this month

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