Question 1

What are the different markets in which
        Tapfiliate and
        AppNexus Direct compete against each other?

Accepted Answer

Tapfiliate and
        AppNexus Direct compete against each other in
        the Advertising, Affiliate Marketing.

Question 2

How does the market share of
        Tapfiliate
        and AppNexus Direct compare in the
        Advertising market?

Accepted Answer

In the Advertising market,
        Tapfiliate has a
        0.38%
        market share in comparison to
        AppNexus Direct’s
        0.17%.
        Since it has a better market share coverage,
        Tapfiliate holds the
        18th
        spot in 6sense's Market Share Ranking Index for
        the Advertising category, while
        AppNexus Direct holds the
        24th spot.

Question 3

How many customers are acquired by
        Tapfiliate and
        AppNexus Direct in the
        Advertising segment?

Accepted Answer

Tapfiliate has
        2,930 customers and
        AppNexus Direct has
        1,293 customers in the
        Advertising
        segment. Tapfiliate has
        1637 more customers than
        AppNexus Direct in this category.

Question 4

What are the countries in which
        Tapfiliate and
        AppNexus Direct has more customers?

Accepted Answer

Tapfiliate has more customers in United States, United Kingdom and Canada.
AppNexus Direct has more customers in United States, Brazil and France.

Tapfiliate Vs AppNexus Direct : In-Depth Comparison

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Comparing the customer bases of Tapfiliate and AppNexus Direct

Comparing the market share of Tapfiliate and AppNexus Direct

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